Strategy + Design.
Done Right.
We’re a creative agency that helps you communicate clearly- with design, websites, and partnerships that last.
You do great work.
We help you communicate it clearly.
You shouldn’t have to juggle messaging, materials, and websites on top of everything else you’re doing. Firelight partners with organizations to bring clarity and consistency to how they show up, so their work makes sense to the people they’re trying to reach.
Our clients are experts at what they do, but don’t have the time (or desire) to manage design, websites, and communication on their own. That’s where we come in. We make things clear, cohesive, and easy to work with- so you can stay focused on the work that matters most.
With over 15 years of experience in graphic design, web design, and communication strategy, Firelight brings structure and clarity to your message through a thoughtful, collaborative process that actually feels manageable.
If this resonates with you, let’s explore what working together could look like.

Ben Pingel
Founder and Creative Director
These are the things we do best for teams like yours.
You’ve got a lot to juggle—we’re here to make the creative part easier. Whether you need design, a website, or a long-term partner you don’t have to micromanage, we’ve got your back (and your brand).
Strategic Design
We are known for our compelling, creative graphic design work that makes complex ideas easier to understand.
With more than 15 years of experience, we bring a steady, informed approach to design that helps ideas land clearly and confidently.
Websites & Ongoing Maintenance
We design and build clear, professional websites- and then help so you don’t have to manage them yourself after it’s launched.
Most clients work with us to design and build their website first, then continue with ongoing maintenance so their site stays current, functional, and stress-free.
WHY FIRELIGHT
What makes Firelight different?
Clear communication
We focus on helping ideas make sense. Our design work is grounded in clarity, so people actually understand what you’re trying to say.
Strong, creative design
We care deeply about the quality of the work. Our designs are thoughtful, compelling, and built to communicate clearly — not just look nice.
Big picture + details
We see the whole system and care about the small things that make it work. That balance helps projects feel cohesive instead of pieced together.
Long-term partner
We build ongoing relationships, not one-off transactions. That means we know you by name and are someone you can rely on.

