Branding package pricing from $500 to $1,500, what you get at each level, and how to tell which one your business actually needs.
Professional branding for a small business typically costs between $500 and $1,500. What separates those numbers isn't how good the logo is, it's how much of your brand gets defined beyond the logo itself.
$500 gets you a clean, usable mark
The starter package delivers a wordmark and a monogram from a single concept with one round of revisions, in about two weeks. If you need something professional on your card, your sign, and your site, and you don't need a full system behind it yet, this does the job honestly.
$800 gets you a logo plus the basics of a system
At this level you review two concepts with two rounds of revisions, and you receive a primary logo, a secondary logo, and a one-page brand sheet covering your colors and type. That brand sheet matters more than people expect. It's what keeps your materials looking related a year from now when someone else is making a flyer.
$1,500 gets you a brand built on strategy
The premium package starts with a strategy session, so the design work answers a question instead of guessing at one. You review four concepts, receive a primary logo, secondary logo, and icon, and get a multi-page brand guide covering usage, color, type, and application. It takes three to four weeks. This is the right investment if you're rebranding, launching something meaningful, or planning to hand your brand to other people to use.
You own your files, at every level
Every package delivers PNG, SVG, and PDF. The SVG matters most and is the one people forget to ask for. It's the version that scales to a building sign without turning to mush.
Stationery and print are separate, and priced plainly
A stationery suite covering business card, letterhead template, and email signature is $300. A print package with a postcard and flyer is $350. These are add-ons because not everyone needs them at the same time.
How to tell which one you need
If you're testing an idea, start small. If your brand is going to be used by other people in other places, buy the system rather than just the mark. Not sure? Book a call and we'll talk it through without a pitch attached.

